BBC World Service Trust revamps www.condomcondom.org to showcase its work to promote “safer sex”.

August 19th, 2010

In August 2008, when www.condomcondom.org was launched by the BBC World Service Trust as part of its Condom Normalisation mass media campaign, it was primarily to showcase the campaign and enable people to download the ‘Condom a Cappella’ ringtone. Within the first six weeks, the website got over 3.5 million hits. As a benchmark, it took www.aidsmap.com three years to achieve the same figure and in its first month, the DFID’s www.aidsportal.org received 1/10th of the hit www.condomcondom.org received. It also saw over 200,000 ringtone downloads.

Since then, the Trust’s work on HIV and AIDS has increased substantially. The BBC World Service Trust has been the creative agency for the National AIDS Control Organisation (NACO). It works on three of NACO’s thematic areas, condoms, STIs (sexually transmitted infections) and blood safety.

So it was time to relook at www.condomcondom.org in the context of showcasing all the work being done to promote ‘safer sex’. The site needed a revamp to widen its scope, make it more interactive, and bring it up to date. And that’s where Ideaz Inc(www.ideazinc.in) came in. They redesigned the site completely and it was relaunched with new content, new look and lots of different ideas in mid-July, just before the international AIDS 2010 Conference in Vienna. Creative Director Radharani Mitra says, “Ideaz Inc. translated our brief very well – we wanted something simple that would grab eyeballs and bring them back again and again. They got it right at the first presentation itself and put it all together in very little time.”

Gurpreet Singh, Creative Director, Ideaz Inc. says – “It was great working with the BBC World Service Trust team. The website presented an interesting challenge – to create a vibrant, interactive experience for visitors to explore the good work that BBC WST has done across multiple campaigns in India. The site leverages social media through the popular Facebook connect platform to enable visitors to comment, like and share content, blogs, videos and photos.”

The website was promoted very actively at the Conference in Vienna. As a result, the website has had close to 200,000 hits in July alone! This is without any campaign-related activity around the website. “The site was a big hit in Vienna. Everyone liked the look and content and also its user-friendliness. Given the high creativity levels at the Conference and the global standards, we took that as a huge compliment”, says Priyanka Dutt, the Project Manager at the Trust.

About BBC World Service Trust
The BBC World Service Trust is the international charity of the BBC. Created in October 1999, the Trust uses the creative power of the media to deliver development goals. It works in 43 countries around the world using a variety of approaches including television and radio drama, advertisements and journalism training. The BBC World Service Trust focuses on health, governance and human rights, the environment and humanitarian response. You can find out more about the work of the Trust at: www.bbcworldservicetrust.org

About Ideaz Inc:
Ideaz Inc. is a multi-disciplinary creative agency based in New Delhi, India. From strategic consultation to the creation and implementation of design and development solutions, Ideaz Inc’s team delivers elevated brand experiences for its clients that include Volvo Cars, Pedigree, Bharti, TATA Group, Agilent Technologies, Canon, Genpact, T-Mobile amongst others. Visit www.ideazinc.in to learn more.


Showcasing your portfolio online gets easy with Pixpa

August 13th, 2010

Are you a photographer, artist or creative professional on the lookout for a professional portfolio website to build your brand and market your work online? You need not look any further. For Pixpa is the one-stop portfolio website solution to professionally showcase your work.

Pixpa is designed by experts to present your work in a clean, crisp, user-friendly professional website. The websites are built to the specifications of creative professionals keeping in mind that every photographer, artist or designer has their own unique style and distinct body of work. The wide range of pre-designed templates on offer by Pixpa are focused on showcasing your work. The designs are unobtrusive and intuitive and present large high quality images in a clean and clutter-free environment. At any point of time if you feel like changing the design template, Pixpa gives you the option to do so in a seamless manner.

The easy to use three way navigation system - view next / previous controls, thumbnail based gallery view and slideshow view enables visitors to your site to browse your portfolio galleries in a flawless manner.
All Pixpa websites are fully loaded with powerful and relevant features like a very flexible and expandable menu structure that enables to create unlimited image/video galleries, editable information pages and external links for your site. You can also create password protected galleries for client access, a home page slideshow of up to 5 images that best represent your work and make the perfect first impression. Your Pixpa portfolio website also comes with a Guest Book for visitors’ feedback, full integration with Google Analytics, a Search Engine friendly HTML mirror site for SEO and I-Phone compatible mirror site.

Your Pixpa portfolio website will work with your own personalized domain name. In case you haven’t booked a domain name yet, don’t fret, for Pixpa can register a domain on your behalf. All Pixpa websites are hosted on state-of-the art hosting infrastructure to ensure reliable delivery of your website to potential clients. So with hosting, site maintenance, renewals, upgrades, security and everything else taken care of, all you need to focus on is showcasing your portfolio.

A zero-hassles fully-managed website with such great features, I certainly am impressed. Aren’t you?

Take a free 15 days trial
So how does one go about making a Pixpa Portfolio website? It’s simple. Just log in to www.pixpa.com and sign up for the 15 day free trial.

You can select a design template for your website. Choose from a wide array of designs and remember you can always change your site design on-the-fly for your portfolio website.

There you have it! Your very own Portfolio Website. Try it out for 15 days and then you can subscribe to any Pixpa plan that fits your requirements.

Manage your site’s content
Every Pixpa website comes with an easy to use 24/7 control panel called EasyStudio that lets you control and manage the content of your site anywhere, anytime…This simple yet powerful online control panel helps you create portfolio galleries, upload and manage images, drag and drop images to change their sequence, create internal pages (like contact, bio) and external links in your sites navigation structure, create password-protected galleries for client access and so much more. You can generate custom thumbnails; assign titles and descriptions to your images.

You can create unlimited external links in your site’s menu to connect with other websites – your social media profiles, stock photo selling websites, your blog or with sites that you like and want to share with your site visitors.

With intensive focus on delivering lightening fast loading times, image buffering and a host of other technical innovations, Pixpa delivers a seamless and rich user experience for your portfolio website.

Share and embed your portfolio galleries
The Pixpa team is constantly working on adding new features and functionalities. Here’s the latest one –Pixpa portfolio website users can now publish and share their portfolio galleries anywhere on the web-which I believe is a great step forward. Pixpa users can now embed their photo galleries directly on their Facebook wall, any website or blog or a number of social networks as a beautiful, interactive slideshow with full navigation controls. Users can publish single or multiple galleries by simply selecting galleries in EasyStudio. Click here to see this in action - www.pixpa.com/share-and-publish

The interactive slideshow is branded with the user’s identity and links to a full screen photo gallery slideshow on the user’s portfolio website. Pixpa users can also use this feature to share specific galleries as stand-alone slideshows with clients.

Gurpreet Singh, CEO, Pixpa says – “We feel that the ability to share and publish work across the web is a very important tool for any photographer, artist or designer to reach out to a distributed audience online. Creative professionals can now take their work to their audience, rather than wait for people to visit their website. The embeddable slideshows also are a great tool for driving traffic to one’s portfolio website by sharing selected works”.

Another feature coming up in the next upgrade is the Client Micro-sites which enables you to create password protected micro-sites that you can share with your clients. The Client Micro-sites can have unlimited galleries, information pages and external links that enable you to service your clients and deliver your work to them securely and elegantly. Password-protected client micro-sites are not visible to normal site visitors and are not part of your site navigation structure hence keeping your portfolio website focused on showcasing only the images that you want.

Loved by Creative Pros around the world
Pixpa has been the chosen Professional Portfolio website solution by an eclectic range of creative professionals – from an art gallery (www.impulsearts.in) to fashion photographers (www.amitworks.com), photo journalists (www.renaudphilippe.com), advertising photographers (www.dineshkhanna.com), wedding photographers (www.mecophotography.com) and hair stylists ( www.richardkavanaghwork.com) to name a few.

With all this and lots more coming, the Pixpa team is surely headed in the right direction. Here’s what some of professionals in the industry have to say about Pixpa:

PIXPA portfolio website was a unique trouble free solution because of its simple and clutter free front-end a very technically solid and stable back end. I was quite harrowed by so called web designers and their whims. After a couple of websites full of glitches and literally no backend support, Pixpa was peace of mind, right from the word go. It is ideal to present my work as it optimizes screen space without compromising on browsing speed. Also, I could easily customize the design according to my style of work. Hoping to see more new developments from the Pixpa team…

Amit Sharma- www.amitworks.com

Pricing Plans:
So what is the pricing structure like for Pixpa websites? Pixpa offers three packages – Basic , priced at $15 monthly fees or $150 yearly; Pro which is priced at $20 monthly fees or $200 yearly and Plus which costs $25 monthly fees or $250 yearly. The yearly plans have a lot more takers since they are very cost-effective.

Having a portfolio website that presents your work in a professional manner is a must today for any creative professional. Pixpa offers zero-hassles, great-looking online presence with a choice of several designs that make your work stand out. You can also opt to customize your website to personalize it even more. The Pixpa team is always available to support you. Check out examples of Pixpa websites.

So what are you waiting for? Take a 15 day free trial on www.pixpa.com and go live with your portfolio website now…


Share and publish your portfolio galleries anywhere on the web using embeddable slideshows from Pixpa

July 30th, 2010

Today, Pixpa (www.pixpa.com) launched the ability for its portfolio website users to publish and share their portfolio galleries anywhere on the web. Pixpa users can now publish their photo galleries directly on their Facebook wall, any website or blog or a number of social networks as a beautiful, interactive slideshow with full navigation controls. Users can publish single or multiple galleries by simply selecting galleries in EasyStudio - the online control panel for managing Pixpa portfolio websites. Click here to see this in action.


The interactive slideshow is branded with the user’s identity and links to a full screen photo gallery slideshow on the user’s portfolio website. Pixpa users can also use this feature to share specific galleries as stand-alone slideshows with clients.

Gurpreet Singh, CEO, Pixpa says - “We feel that the ability to share and publish work across the web is a very important tool for any photographer, artist or designer to reach out to a distributed audience online. Creative professionals can now take their work to their audience, rather than wait for people to visit their website. The embeddable slideshows also are a great tool for driving traffic to one’s portfolio website by sharing selected works”.

About Pixpa:
Pixpa is a easy-to-use portfolio website solution for photographers, artists and designers. Pixpa offers professionally designed, hosted and fully-manageable portfolio websites for creative professionals. To learn more about Pixpa and go live with your own portfolio website, visit www.pixpa.com.


Airtel uses Facebook to connect football fans in the real world

July 2nd, 2010

Unlike various branded Facebook applications, which engage users online; a new application called ‘Play Hard, Party Harder’ aims to engage and connect users with each other in the real world.

The Facebook application has been launched by mobile phone service provider, Airtel. the application has been conceptualised by Rediffusion Y&R and developed by Ideaz Inc. The idea is to enable sports fans to watch events and party together at restaurants or nightclubs in their locality.

To begin with, the application will be used to bring together FIFA World Cup followers or fans. For this, Facebook members will be required to access or sign-in to the application, available at Apps.facebook.com/playhardpartyharder/ and then provide some basic details. For instance, users have to select three football teams they love or hate, enter their location and provide their mobile phone numbers.

After the registration process, the application automatically displays information about other members of the application, who love or hate the same football teams. Thus, users can connect online and add each other as friends.

To hook up with each other in the real world, members will be required to first log-in to the application and then select the match they want to watch. After that, they can access a list of restaurants or nightclubs in their locality, where the match will be telecast on big screens. They also get the facility to check out a list of other members of the application, who will be at a particular restaurant to watch the match.

Airtel will also entice users of the application with special mobile coupons for restaurants or nightclubs, to make offline meetings possible. Everyday, the mobile phone company will send SMSes related to match schedules and venue details of restaurants or nightclubs, along with mobile discount coupons of up to 15 per cent.

“The mobile phone company has tied up with more than 80 food and beverage outlets across six cities — Delhi, Mumbai, Kolkata, Bengaluru, Chennai and Pune — where mobile coupons will be accepted,” says Shubho Sengupta, creative head, digital, Rediffusion Y&R!.

He adds, “The idea is to use digital media to tell people to come together and meet offline as well. The application will act as a platform, which will help Facebook users to extend their network of friends.”

Sengupta indicates that the application is a long-term digital property and will be used for other sports events as well, such as the English Premier League (EPL), which is scheduled for August this year. Restaurants in smaller cities, such as Nagpur and Darjeeling, will also be integrated with the application in the next phase.


Call for Entries for “The Second International Pixpa Photo Challenge”

July 2nd, 2010

After a huge success of the first international Pixpa photo challenge. Pixpa is excited to announce “The Second International Pixpa Photo Challenge!”. The jury of the First International Pixpa Photo Challenge won by Iranian photographer ‘Saeed Rezvanian’.

Pixpa is calling entries for The Second International Pixpa Photo Challenge. “We would like to thank everyone who submitted photographs to The First Pixpa Photo Challenge. Given the overwhelming response to the first contest, we are excited to announce The Second International Pixpa Photo Challenge” said Gurpreet Singh, CEO of Pixpa.

THEME:Contrast

HOW TO PARTICIPATE:
- You can post your entries to Pixpa’s wall on Facebook at www.facebook.com/PixpaCommunity
- Or send your entries to photochallenge@pixpa.com
- Make sure you include a caption with each entry.
- Please submit JPG files only with minimum 1000 pixels width.

PRIZE:
- The winner gets a Pixpa Pro portfolio website (See examples here).
- The prize includes two years subscription to a Pixpa Pro website including hosting and support.
- The shortlisted list of finalist entries will also be featured in a website on the competition.
- The winning entry will be published on the Pixpa website and the Pixpa Community on Facebook.

TIMELINE:
You should submit your works before 30 July 2010.
The winners will be announced on 20 August 2010.

RULES:
By entering the Pixpa Photo Challenge you must accept the terms and conditions given below:
- Participants must be 18 years or above on 1 June 2010.
- The Pixpa Photo Challenge is open to all professional and amateur photographers.
- The competition has no entree fees.
- You can submit up to 5 entries.
- The copyright of any entry submitted will be owned by the photographer.
- The participants warrant to the organizers that the copyright of the entries submitted by them is owned by them and required permissions have been taken from any model or property featured in the photograph. In case the work was commissioned by a third party, the photographer must take the permission of the person who commissioned it, before submitting the entry.
- The entries submitted for the competition can be used by Pixpa for marketing and promotion purposes of the competition in online or offline mediums without any payment to the photographer or to any third party. This free use will only be in connection with the promotion of Pixpa Photo Challenge and Pixpa shall give a credit line to the Photographer in case of any such use.
- The organizer of this photo competition is Pixpa – http://www.pixpa.com

Please remember that you must adhere to the above stated terms and conditions to be eligible for the competition.

So all you photography enthusiasts out there – budding students, amateurs or professional photographers, hurry and send us your entries.

About Pixpa:
Pixpa is a platform to deliver portfolio websites to photographers, artists and designers. Pixpa portfolio websites empower creative professionals to easily and successfully leverage the power of the internet to showcase their work and promote their business. For more Info visit at www.pixpa.com or call at +91-9810189321


IdeazInc launches Pixpa - Portfolio Website Solutions for Creative Professionals

November 23rd, 2009

Ideaz Inc., a leading communications design agency based in India, today announced the launch of Pixpa (www.pixpa.com) – a venture focused on providing custom-designed portfolio websites to photographers, artists and designers.

Pixpa portfolio websites will empower creative professionals to easily and successfully leverage the power of the internet to showcase their work and promote their business. Developed based on insights from scores of photographers, artists and designers, Pixpa has been built as a scalable and flexible framework to deliver fully featured yet cost-effective portfolio websites.

Pixpa websites will be custom-designed to reflect individual work styles and would enable creative professionals to easily manage their online presence through an intuitive control panel, search engine marketing, analytics and ecommerce tools along with a host of other features. All Pixpa websites would come with a personalized domain name and will be hosted, managed and supported by an experienced team.

“We are very excited about the potential of Pixpa. Starting with portfolio websites, we plan to build Pixpa as a progressive and responsive platform for servicing the complete spectrum of design and technology requirements of the creative community worldwide,” said Gurpreet Singh, CEO of Ideaz Inc.

For more information, visit www.pixpa.com or call +91-98101-89321.

About Ideaz Inc.
Ideaz Inc. (www.ideazinc.in) is a full-service communications design agency based in New Delhi, India. Established in 2003, Ideaz Inc. delivers 360 degree solutions in strategy, design and development to an outstanding list of clients that includes Agilent Technologies, TATA Group, Canon, Genpact, GE, Pedigree and NDMC amongst others.


Volvo Car India appoints Ideaz Inc. as its Digital Partner

July 20th, 2009

Volvo Car India today, announced the appointment of Ideaz Inc. to handle its digital communication in India.

Commenting on the appointment, Mr. Paul de Voijs, Managing Director, Volvo Car India said,Volvo Cars have been in the forefront of exploring new media and we see digital media as a very good platform for engaging with our customers and prospects. We believe that Ideaz Inc. has the required capabilities to assist us in achieving our business objectives. The strong process assurance, research based planning and understanding of our strategic and tactical goals have differentiated their proposal.”

Ideaz Inc. will handle the current portfolio of Volvo Cars in India, Luxury Sedan – Volvo S80 and the Luxury SUV – Volvo XC90.

Gurpreet Singh, CEO, Ideaz Inc. said Ideaz Inc. is proud to partner with Volvo Cars in India. Volvo has a history of fantastic products and creative work. We are excited to have this opportunity to create an engaging online brand experience for Volvo Car India. Online would provide a great platform to portray Volvo’s core value – safety.  We look forward to creating great work together”.


About Volvo Car India
Volvo Car India develops, manufactures and sells Volvo cars in India. Volvo Car India has launched VolvoXC90 and Volvo S80 IN India. In 2008 about 375,000 Volvo cars were sold all across the globe. Volvo Cars is represented in approximately 100 countries globally.

About Ideaz Inc.
Ideaz Inc. is a full-service corporate communications design agency based in New Delhi, India. Established in 2003, Ideaz Inc. has delivered 360 degree solutions in strategy, design and development to an outstanding list of clients that includes Accenture, Agilent Technologies, TATA Group, Canon, Genpact, GE, The Grand, IIFT, and NDMC amongst others.


Indian Institute of Foreign Trade (IIFT) comes our way

May 27th, 2009

Indian Institute of Foreign Trade (IIFT) has commissioned IdeazInc to create the corporate communications and placements kit for the year 2009. The project includes design and production of several print collaterals, an interactive multimedia CD and a corporate video. IdeazInc is thrilled to have IIFT as our new client and we are looking to do great work with them.

IdeazInc has had the privilege of working with some of the top management schools in India including Faculty of Management Studies, IMT Gaziabad, and Department of Mangement Studies, IIT. IIFT is a great addition to this outstanding client list.


Get more out of movies with DT Cinemas

April 13th, 2009

IdeazInc is working with DT Cinemas on the digital front.
- Content Creation for their digital signage network.
- DT Cinemas logo signature animation
- DT Cinemas signature tune - sound design

We are very excited about this opportunity. So next time you go to DT Cimes watch out for the stuff that we will be doing for them


NDMC commissions Ideaz Inc to design and create a stall for the Sankalp Utsav

February 16th, 2009

The New Delhi Municipal Council has commissioned Ideaz Inc (India) to design and create a stall for the forthcoming Sankalp Utsav that is being organised by GNCTD. The theme for the exhibition is Clean Delhi.


IMG_1351IMG_1375IMG_1369IMG_1364IMG_1348IMG_1361IMG_1353IMG_1350IMG_1349IMG_1362IMG_1359IMG_1370workfromhome2 copyworkfromhome copywinning copy